In his white board Friday, Rand from SEOmoz.org simply explains how search engines work in a nutshell. Rand has terrific videos and if you don’t watch them already for SEO information then I highly suggest you do. Enjoy this video on ‘How Search Engines Work’:

As you can tell, it’s absolutely fantastic and amazing to comprehend the amounts of data that a search engine has to store, and utilize.  Unfortunatly, many webmasters and even self-proclaimed SEO’s don’t have that basic, fundamental understanding of how Search Engines work. Before you learn all the so called “tricks” you need to first learn the purpose and basic functionality of the whole operation. Doing so will allow you not only to learn more SEO principals, but for hells sake not become a robot and actually do some SEO experimenting of your own!!! More webmasters and SEO’s in our state of Utah need to have a better understanding of this.