Content layout, planning, and categorization are a very important part of SEO. So many people are looking for new big trick, but if they would concentrate and plan their content architecture they would see much better results. The term “content is king” is a well known phrase going around the search engine world. But it’s not just about the amount of content, or the type of content, it’s also how you lay your content out on your website. This video from SEOMoz states it perfectly. These guys do a fantastic job of teaching and training you in a way that you can understand. Here is there video about Content Categorization for SEO: (hold your breath, it’s 8 minutes long!)

Some important tips to summarize what this video is all about. Remember when planning out your content categorization and architecture to remember these important tips:

  • Fewer Clicks to Content the better
  • Have descriptive, valuable category pages
  • Flow your “link juice” to your detailed content pages
  • Make sure to have a usable, easy to use architecture for the visitors of your website

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